About Me
At 55, I’m navigating a full and vibrant life — balancing work, family, stepchildren, and the joy of grandchildren.
Like many women, I reached a point where I realised I needed a more honest approach to life and ageing. I wanted to make space to find myself again — to reconnect with who I was outside the routines, roles and responsibilities, and to think about what I wanted my life to look like going forward.
Mindfulness changed so much for me. It helped me become a more patient parent, a more loving partner and a more compassionate friend. Most of all, it showed me how to become a calmer, more grounded version of myself.
From there, I began looking at other parts of my life too — the food I ate, how I moved my body, meditation, sleep, and simply how well I was looking after myself. Before I knew it, I was on my own journey of discovery, learning what genuinely made me feel better rather than what I thought I should be doing.
And it all started with something very simple: being honest with myself.
A gentle, grounded space for women in midlife
Tenacious is a place for women who are ready, like I was, to rediscover themselves.
Life has a way of becoming busy. We care for our families, build careers, support the people we love and, somewhere along the way, it can be easy to lose sight of who we are beyond the many roles we play.
Tenacious was created to help women reconnect with the person they’ve always been. Through creativity, wellbeing, nourishing food, movement, restorative sleep, mindful living and honest conversation, I hope to inspire you to embrace this next chapter with confidence, curiosity and perhaps a whole new way of looking at life.
The Community
The Tenacious community is there for you. It’s a safe, non-judgemental space where you can share your thoughts, your recipes, your writing, your painting, your experiences — or simply come along and be inspired by others.
There’s no expectation to be anything other than yourself.
It’s a place to connect, to try something new, to encourage one another and, ultimately, to create a life that feels beautifully crafted for you.
The Shop
The shop is very much part of my own Tenacious journey.
Everything you’ll find there has been chosen for a reason. Some things I’ve designed myself; others are products I’ve discovered and genuinely loved along the way. They are there because, in some way, they have added something to my own journey of discovery.
Of course, everyone’s path will be different. I don’t believe there is one perfect way to live well. But if something carries the Tenacious seal of approval, it’s there because I genuinely believe it has something worthwhile to offer.
And as Tenacious grows, the collection will grow with it.
Most of all, I hope Tenacious becomes somewhere you return to — for inspiration, for connection, for an honest conversation, or simply for a little reminder to make some space for yourself.
And if you’d like a little Tenacious delivered directly to your inbox, you can join me through the newsletter. Each month I share thoughts on real life and wellbeing, recipes, things I’ve discovered and loved, and small ideas to encourage you to try something new or simply look at life a little differently.
However you choose to be part of Tenacious, you’re very welcome here.
I look forward to welcoming you on your very own Tenacious journey.
Love,
Paula xx
Founder of Tenacious
Food
Nourish your body with kindness
Meditation
Create space for clarity, calm and breath.
Movement
Move with ease and kindness.
Sleep
Rest deeply so you can rise feeling restored.
Join our community
A place where women can share their stories, celebrate their creativity and know that their voice matters. Together, we're building a kind and supportive community where everyone feels seen, heard and inspired.
Blog pages.
Welsh Rarebit – A Little Welsh Comfort on Toast
Sometimes the simplest food is the best. This traditional Welsh rarebit turns humble cheese on toast into something gloriously rich, bubbling and golden — proper Welsh comfort food that's wonderfully...
Welsh Rarebit – A Little Welsh Comfort on Toast
Welsh Rarebit – A Little Welsh Comfort on Toast
|Paula Baker
Heart of stone
Life has a way of making us protect ourselves. Disappointment, rejection and fear can slowly make our worlds smaller and our hearts a little harder. But perhaps stepping outside the...
Heart of stone
Heart of stone
|Paula Baker
A Chance Encounter with a Stranger
Sometimes the most memorable moments of travelling aren't the places we discover, but the people we meet along the way. A chance encounter on a remote Irish beach reminded me...
A Chance Encounter with a Stranger
A Chance Encounter with a Stranger
|Paula Baker
The Beauty of Patience-Diary of a campervan.
Sometimes making the most of our time doesn't mean filling every moment. On a rain-soaked day beside the Irish sea, with fishing rods outside and the kettle boiling in the...
The Beauty of Patience-Diary of a campervan.
The Beauty of Patience-Diary of a campervan.
|Paula Baker
The Legacies We Leave Behind
What do we really leave behind? Perhaps our legacy isn't found in possessions or achievements, but in memories, stories, recipes, adventures and the way we made people feel. At 55,...
The Legacies We Leave Behind
The Legacies We Leave Behind
|Paula Baker
Will I Eat Vegetables?
What if changing a statement into a question could change what we actually do? Inspired by something I discovered while reading The Diary of a CEO, I'm trying a simple...
Will I Eat Vegetables?
Will I Eat Vegetables?
|Paula Baker
The Invisible Load
The Invisible Load There are hundreds of jobs that quietly keep our homes and families running, yet they're rarely noticed until they stop being done. A gentle reflection on sharing...
The Invisible Load
The Invisible Load
|Paula Baker
Tenacious Food File. Crispy Courgette Fritters
Every gardener knows the feeling of opening the back door only to discover yet another courgette ready for picking! After my family declared a ban on them, I had to...
Tenacious Food File. Crispy Courgette Fritters
Tenacious Food File. Crispy Courgette Fritters
|Paula Baker
Tenacious Skin Care
This Month's Favourite Finds
Each month we highlight a small collection of products we've genuinely enjoyed and believe are worth sharing. Thoughtfully chosen to support your well-being, inspire creativity, or simply bring a little more joy to everyday life.
Featured This Month: Aromatherapy Candles
As the nights draw in and the evenings get colder, there’s nothing I like more than a long soak in the bath with a few candles softly lighting the room.
These aromatherapy candles not only smell divine, but they also have an impressive 40-hour burn time.
That’s an awful lot of bubble baths!
See what our customers have to say.
The four-week mindful reset has been a total journey. I have loved having these emails drop into my inbox every day. They have changed the way I think and helped me prioritise myself, be mindful of my needs, and recognise what's important in life.
The Gloss shampoo and conditioner. What gorgeous products. In midlife, my hair has become dry and dull. These will be my new staples. Lovely to use, smells gorgeous and delighted with the results.
The Jute & Cotton Reversible bag. I'm so impressed! The attention to detail is incredible. I love the pocket on the front, perfect for my phone. The Jute feels sturdy and well-made. I will definitely be ordering again in a different colour.
I am really pleased with my wellness journal from Tenacious. It arrived quickly, it was beautifully packaged, and the quality is excellent. The journal feels well-made with lovely thick pages and a premium finish. You can tell a lot of care has gone into the design. I'm looking forward to using it every day. Highly recommend both the product and the excellent service.
I ordered the sun protection stick. Outstanding quality and service. This has become my go-to brand; it has a light tint, which is perfect as a base for my make-up if I am going out. But on a beach day, it's all I wear. Thank you!
I tried the timeless renewal cream. I found the product to be amazing. As a 53-year-old woman, my skin is at a stage where nothing seems to work anymore, and my makeup doesn't sit right on it. When I started using the timeless renewal cream, I found my skin no longer had menopausal breakouts, and it feels tighter and smoother. So happy I discovered this.